Creative Lead & Digital Designer — Midlands, UK

13 years designing brands,
websites and campaigns
that actually work.

Head of Creative at Catalyst Marketing Agency. Brand identity, UX/UI, web design and full campaigns for clients from B2B tech to luxury retail.

Rhino InteriorsCanyon BicyclesMicrosoft XboxLeukaemia CareMitchel & CoWall Street EnglishGympassTonic Weight LossMachine AdvertisingCommunal EnergyGreenside GolfESS Packaging Rhino InteriorsCanyon BicyclesMicrosoft XboxLeukaemia CareMitchel & CoWall Street EnglishGympassTonic Weight LossMachine AdvertisingCommunal EnergyGreenside GolfESS Packaging
Selected work06 projects
01
Rhino Interiors Group
Visual identity & award-winning website redesign for a leading commercial workplace consultancy
Brand IdentityWeb DesignWeb Excellence Award
→
02
Mitchel & Co.
Luxury e-commerce redesign for Birmingham's Jewellery Quarter master jewellers — 82% sales uplift
Luxury E-CommerceBrand EvolutionPhotography Direction
→
03
Valley Projects
High-fidelity concept redesign for a luxury Surrey landscaping company — live HTML prototype
Web ConceptLuxuryHigh-Fidelity Prototype
→
04
Canyon Beyond Limits
Interactive Strava campaign — 10,000 personalised infographics in the first five days of launch
Data-Driven DesignCampaignUX
→
05
Machine Advertising
B2B AdTech brand elevated from basic Squarespace to EMMA Award-winning exhibition presence
B2B BrandWeb DesignEMMA Award
→
06
Tonic Weight Loss
UX redesign and national billboard campaign — conversions lifted from 22% to 59% in Q1
B2C CampaignUXCRO
→

About

I'm a graphic and digital designer with over 13 years of experience across brand identity, UX/UI, web design, campaign and motion. Currently Head of Creative at Catalyst Marketing Agency in Birmingham.

I've worked with clients ranging from global brands like Canyon Bicycles and Microsoft Xbox to UK charities, B2B SaaS companies and luxury retailers. I specialise in making design decisions that are both visually compelling and commercially effective.

Outside work: committed cyclist, Formula 1 follower, and three rescue cats courtesy of Cats Protection.

13+
Years experience
60+
Clients delivered
82%
Sales uplift — Mitchel & Co
59%
Conversion rate — Tonic

Open to the
right opportunity.

Looking for senior creative roles, head of design positions, and select freelance projects. Available immediately.

edplant89@gmail.com
Phone
07792 009918
Location
Midlands, UK
Current role
Head of Creative, Catalyst
Status
Open to opportunities